Monday, November 21, 2011

Book Review: Squawk! How to Stop Making Noise and Start Getting Results by Travis Bradberry

Squawk! How to Stop Making Noise and Start Getting Results by  Travis Bradberry is one of the shortest leadership books I have ever encountered.

The book talks about a seagull manager who has moved his flock from it's regular habitat to a new one. Now the seagull manager faces some problems that, unresolved, will lead to his flock going back.
The book, in parable form, discusses three simple techniques for effective leadership. Having read a lot of leadership and management books, the techniques discussed are very basic but the way they are presented is very unique. 

Although I have heard about 'seagull managers' - those who fly in, make a lot of noise and cr*p on everyone, the book also presented the other side, those being managed. I was able to see myself in one of the seagulls being managed and saw for myself what I am doing wrong too.
Recommended for those in management/leadership roles, those aspiring for these roles, and those who are working in teams.

About the author:
Dr. Travis Bradberry is the award-winning author of the #1 best selling book, Emotional Intelligence 2.0, and the cofounder of TalentSmart®--a consultancy that serves more than 75% of Fortune 500 companies and is the world's leading provider of emotional intelligence tests and training.

His bestselling books have been translated into 25 languages and are available in more than 150 countries. Dr. Bradberry has written for, or been covered by, Newsweek, BusinessWeek, Fortune, Forbes, Fast Company, Inc., USA Today, The Wall Street Journal, The Washington Post, and The Harvard Business Review.

Dr. Bradberry is a world-renowned expert in emotional intelligence who speaks regularly in corporate and public settings. Example engagements include Intel, Coca-Cola, Microsoft, Fortune Brands, Boston Scientific, the Fortune Growth Summit, The Conference Board: Learning from Legends, the American Society for Training and Development, the Society for Human Resource Management, and Excellence in Government.

Dr. Bradberry holds a Dual Ph.D. in Clinical and Industrial-Organizational psychology. He received his bachelor of science in Clinical Psychology from the University of California - San Diego. --This text refers to an out of print or unavailable edition of this title.

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