This
book deals with how every communicator fails to connect with others and provides tips on how to connect with his audience.
As a communicator and a leader myself, I am often faced with situations wherein I say to myself, 'I did a pretty good job presenting my ideas.' and yet find out later, to my dismay, that people didn't get my message and I may have to keep on repeating myself.
If there is one thing that I got from reading the book, it's this: 'People really won't care about what you are talking about unless they know you care about them.' For many communicators, it's mostly about them, how they look, how they say it and how they present their message. Maxwell stresses that communication is not just presenting, but it is more of connecting.
I have been a reader of John Maxwell books since 1998 and true to his typical writing style, he presents his ideas through lists and reinforces his message with anecdotes. But this book is different, instead of anecdotes about famous people, Maxwell took another route, getting anecdotes from ordinary people! People just like me.
It gave me a certain relief that others, even Maxwell, had been in the same situation and like them, I may also learn to connect with others!
I am giving this four out of five. A lot of the principles are also present in his other books but getting stories from ordinary people is very cool!
About the author:
About the author:
John C. Maxwell is an internationally recognized leadership expert, speaker, coach, and author who has sold over 19 million books. Dr. Maxwell is the founder of EQUIP and the John Maxwell Company, organizations that have trained more than 5 million leaders worldwide. Every year he speaks to Fortune 500 companies, international government leaders, and organizations as diverse as the United States Military Academy at West Point, the National Football League, and the United Nations. A New York Times, Wall Street Journal, and Business Week best-selling author, Maxwell has written three books which have each sold more than one million copies: The 21 Irrefutable Laws of Leadership, Developing the Leader Within You, and The 21 Indispensable Qualities of a Leader. You can find him at JohnMaxwell.com and follow him at Twitter.com/JohnCMaxwell.
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